Johndorf wanted to boost their relevance and presence in social media. So we created a social media awareness campaign for them that anchors on their 'Always There' campaign. Instead of merely using the platform to sell their product, we created a series of content that will add value to the audience - whether they are Johndorf homeowners or about to buy a Johndorf property. We created content that covered everything from easy home recipes, housing and loans, fitness and health, budgeting tips, home hacks, cleaning and organizing advice, design and decorating, kids activities, and even posts dedicated to OFW Filipinos, further cementing Johndorf's commitment to be 'Always There.'